Finance leader, entrepreneur, and trusted advisor to growing businesses. Founder of Midastouch Analytics — empowering SMBs with world-class accounting and CFO-level strategy.
"Finance isn't just about numbers — it's about building the foundation for growth."
Joyce Obiakor is a strategic and result-oriented accounting & finance professional with over a decade experience in leading financial operations, compliance, tax management and process automation. Recognized for designing scalable finance systems, driving profitability, and leading high-performing teams across Nigeria, USA and Canada. Efficient at implementing automation tools, ensuring IFRS/GAAP compliance, and aligning finance functions with business growth and investor objectives. Committed to operational excellence, fiscal transparency, and building resilient financial frameworks for sustainable expansion.
In October 2025, Joyce founded Midastouch Analytics — a specialist finance firm offering accounting, tax management, and Fractional CFO services to small and medium businesses. With an MBA in Banking and Finance specialisation, Joyce brings a unique blend of technical and strategic expertise, helping businesses grow with structure, clarity, and confidence.
FounderFractional CFOBusiness Consultant
Oversaw finance and operations at GrowAfrica — the AU, NEPAD & World Economic Forum initiative accelerating agricultural-led economic growth across Africa. Managed financial reporting and multi-stakeholder operational controls.
Development FinanceOperationsWhether you need a Fractional CFO, accounting support, or strategic financial guidance — Joyce is ready to help your business thrive. Based in Lagos, available globally.